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Customer Communications Blog

Communications

Everything you need to know about customer communications and customer experience!

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Integration | Customer Experience | Customer Communications | Omni-channel | INTOUCH | Employee Experience | Cloud

How to Evaluate Cloud CCM Solutions

By: John Zimmerer
June 22nd, 2020

Over the last few years, many more use cases and workloads have shifted to software as a service (SaaS) solutions. In some cases, business leaders are seeking a tool easier to pay for and use, while IT professionals are calling for more flexible deployment options. Striking the right balance can be difficult.

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Correspondence | Customer Communications | Omni-channel | Personalization | Compliance | Employee Experience | Digital Transformation

Top 5 Benefits of CCM Software

By: John Zimmerer
April 13th, 2020

Customer communication management (CCM) provides companies with one of the most integral bridges between your business and your customers. As such, there are many benefits to going digital and implementing a CCM platform to assist your business, including the reduction of time and costs as well as the creation of personalized, targeted content.

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Research conducted by Forrester on the value of combining CCM and digital experience.

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Customer Experience | Customer Communications | INTOUCH | Digital Experience | Employee Experience | Digital Transformation

The Beauty of Simplicity

By: John Zimmerer
February 18th, 2020

Customers no longer have to drive to brick and mortar stores as often. They’re online interacting with multiple platforms. The challenge for many businesses is in balancing the need for meeting customer demand with profitability, where digital transformation puts businesses ahead of the game.

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Integration | Data | Content Management | Employee Experience | Digital Transformation

Must-Have Integrations For CCM

By: John Zimmerer
November 18th, 2019

As organizations increase their focus on the employee experience in the digital workplace, many companies are pursuing integrated workspaces that combine multiple applications. Not surprising, as research shows us that there is a cost incurred every time an employee switches context.

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Employee Experience | Digital Transformation

Why Your Digital Workplace is Killing Your Employee Experience

By: John Zimmerer
July 22nd, 2019

According to Tech News World, employees must have a higher degree of digital literacy to keep pace with today’s workplace productivity demands. Over the next two years, 90% of the workforce must be proficient at such basic computer skills as managing email and company software; over 50% will need more advanced skills including the ability to use, configure and build digital systems. We have truly and completely entered into the age of the digital workplace.

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Digital Experience | Employee Experience

Making Digital Literacy Simple

By: John Zimmerer
January 31st, 2019

Just a brief note to let readers know that I wrote an article that was published today by CMSWiRE. The site's theme this month is "digital literacy". The article explores how the user interface and user experience of digital workplace software can help or hinder the digital literacy of front-line employees.

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