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Communications

Everything you need to know about customer communications and customer experience!

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Automation | Customer Communications | Omni-channel | Personalization | Customer Journey | Document Automation

CCM Use Case: Batch Jobs

By: John Zimmerer
December 21st, 2020

2020 has revealed new aspects about the economy and the relationship that businesses form with their clients. One of these revelations, increasingly evident over the last decade or so, is the correlation between the customer experience and key business metrics.

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Automation | Customer Communications | Technology

On-Demand CCM Use Case: Updates and Notifications

By: John Zimmerer
December 14th, 2020

2020 will long be remembered thanks to the COVID-19 pandemic. The continual outbreaks have already imposed a massive shift in our societal interactions and operations: families unable to visit their loved ones in nursing homes or hospital; school’s transitioning from classroom-based to virtual learning; and holiday shopping basically moving entirely online. These are but just a few of examples of how the changing world that has become our ‘new normal’.

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Research conducted by Forrester on the value of combining CCM and digital experience.

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Automation | Customer Communications

3 Powerful Tips for Automating CCM

By: John Zimmerer
September 7th, 2020

When taking into consideration the impact that the COVID-19 epidemic has had on corporate revenues and government tax receipts, many organizations are looking to do even more with even less than usual. Departments in the private and public sectors are searching for ways to maximize operational efficiency and to accommodate employees working from home. When examined under the light of this “new normal”, leaders and managers should consider investing in a customer communications management (CCM) solution that leverages automation to improve operational efficiency while enhancing the experience for employees and customers.

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Automation | Customer Communications

How to Automate Communications over Multiple Channels

By: John Zimmerer
August 3rd, 2020

In the era of constantly morphing information and technology innovations, new avenues of communication pop up almost every week. Companies attempting to contact and capture new target markets while contending with shifting demographics can spend countless labor-hours on communication efforts.

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Automation | Strategy | Customer Experience | Customer Communications | Digital Experience

CCM: Automating Customer Satisfaction

By: John Zimmerer
April 20th, 2020

Originally developed to help companies streamline, if not to altogether automate, transactional printing, CCM (customer communication management) has matured over the nearly 40 years since its inception. Today, the shift in automated communications continues from print to digital channels. This transition is no longer being driven by cost-saving initiatives cloaked in environmental stewardship, but rather by CX (customer experience) strategy and technology, data and analytics evaluation, and mobile device proliferation.

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Automation | Customer Communications | Digital Experience | Document Automation

How to Automate Customer Communications Across Multiple Channels

By: John Zimmerer
September 3rd, 2018

Technology has changed the face of customer communication.

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