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Communications

Everything you need to know about customer communications and customer experience!

Blog Feature

Employee Experience | Digital Transformation

Why Your Digital Workplace is Killing Your Employee Experience

By: John Zimmerer
July 22nd, 2019

According to Tech News World, , employees must have a higher degree of digital literacy to keep pace with today’s workplace productivity demands. Over the next two years, 90% of the workforce must be proficient at such basic computer skills as managing email and company software; over 50% will need more advanced skills including the ability to use, configure and build digital systems. We have truly and completely entered into the age of the digital workplace.

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Blog Feature

Customer Communications | Document Automation

Document Automation in the Cloud

By: John Zimmerer
July 15th, 2019

Electronic document assembly, or document automation, defines a category of solutions that simplify the task of creating documents—i.e., any content in its final format—via a digital or electronic means. While the concept is still very important to operational efficiency, the term “document” has become a bit passé; these days, it’s better to think in terms of automating the creation and delivery of “content” or of a “communication” that can be distributed through a wide array of channels.

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Research conducted by Forrester on the value of combining CCM and digital experience.

Blog Feature

Customer Communications | Content Services

When is a CCM Solution Also a Content Services Application?

By: John Zimmerer
July 8th, 2019

Monolithic out-of-the-box customer communications management (CCM) systems are on their way out. Gartner and Forrester research indicate that future CCM use cases will be addressed using best-of-breed content services designed to be part of a larger digital experience architecture.

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Blog Feature

Integration | Customer Communications | Digital Experience

Integrating CCM with your Digital Experience Stack

By: John Zimmerer
July 1st, 2019

We have long been writing about the importance of building a seamless user experience into digital experience (DX) delivery solutions. In fact, seamlessness has become the dominant focus in the age of digital transformation.

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Blog Feature

2019 Trends in Digital Experience Platforms

By: John Zimmerer
June 24th, 2019

Over the last five years, the digital experience (DX) and customer communications management (CCM) markets—and the relationship between them—has rapidly evolved. Many digital product owners and enterprise architects are turning to systems integrators or digital agencies to define and construct this piece of enterprise architecture.

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Blog Feature

Customer Communications | INTOUCH

Correspondence Management in the Cloud

By: John Zimmerer
June 17th, 2019

Have you ever thought about how much correspondence you really need to manage? Think about it: every memo your staff sends—emails and printed letters, document that gets shared with customers, colleagues, and partners—these are all components of an array correspondence that you need to read, delete or respond to in some fashion. Now consider that anything populated with content that moves your business along can benefit from better, more transparent systems. Every piece is important and it all needs to be managed.

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