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Communications

Everything you need to know about customer communications and customer experience!

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Integration | Customer Communications | Technology | INTOUCH | Content Services | Digital Transformation | Cloud

The Importance of Agile Solutions

By: John Zimmerer
February 24th, 2020

In this fast-paced digital era, businesses must transform to compete successfully in their market. Fifty years ago, the average life expectancy of a Fortune 500 company was 75 years; today it’s less than 15. That means agile software solutions must be a part of your digital transformation strategy.

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Customer Experience | Customer Communications | INTOUCH | Digital Experience | Employee Experience | Digital Transformation

The Beauty of Simplicity

By: John Zimmerer
February 18th, 2020

Customers no longer have to drive to brick and mortar stores as often. They’re online interacting with multiple platforms. The challenge for many businesses is in balancing the need for meeting customer demand with profitability, where digital transformation puts businesses ahead of the game.

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Research conducted by Forrester on the value of combining CCM and digital experience.

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Document Automation | Contract

CCM for Contract Generation

By: John Zimmerer
February 10th, 2020

In the era of always-on responsiveness and instant communications, organizations are looking at how to simplify the digital creation of contracts. Finance, procurement, legal, and other departments are looking to standardize and simplify the management of the underlying content and to automate the contract creation.

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Customer Experience | Customer Communications | Digital Experience | Digital Transformation

Why Your Customers Can't Stop Calling You

By: John Zimmerer
February 3rd, 2020

There's a good chance that you customers are frustrated with your customer service channels. Don’t panic. Here’s what you need to know—and do—about it.

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Strategy | Customer Experience | Customer Communications | Technology

Transforming Communications into Experiences

By: Kaspar Roos
January 27th, 2020

From time to time, we are honored to have an industry luminary contribute a post to the Topdown blog. Today, we are thrilled to have Kaspar Roos, head of Aspire CCS, share some insights from a recent industry survey his team conducted on the transformation of customer communications management into customer experience management.

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Strategy | Customer Experience | Customer Communications | Digital Transformation

The Truth About Digital Transformation

By: John Zimmerer
January 21st, 2020

Not so long ago, businesses began significantly changing the way they operate and store data with the invention of the computer. Every year, businesses become less analog and more digital. However, some organizations remain torn as to whether that’s a good thing or not, which begs the question: What’s the difference between digitization and digital transformation?

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