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Communications

Everything you need to know about customer communications and customer experience!

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CLIENT LETTER | Interactive | Customer Communications

Show Me the DOCCM ROI

By: John Zimmerer
May 5th, 2014

Four Essential DOCCM Business Case Elements You’re convinced that your company needs a new customer communications management solution for correspondence. Now you have to convince the decision-makers — and they’ll all want an answer to the same question:

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CLIENT LETTER | Interactive | Technology

You Only Need One Interactive DOCCM Solution

By: John Zimmerer
April 28th, 2014

Correspondence Transformed: Moving to an Enterprise Solution The words “consolidation” and “trend” often share the same sentence. But when it comes to customer communications management, the idea of uniting the functions of multiple disparate legacy programs is far more than a passing fad. It’s a proven business transformation strategy.

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Research conducted by Forrester on the value of combining CCM and digital experience.

Blog Feature

CLIENT LETTER | Interactive | Customer Communications | Technology

What Is "Interactive" DOCCM?

By: John Zimmerer
April 21st, 2014

We've noticed some of our fellow DOCCM vendors and even a few analysts have been using the term "interactive" (with respect to customer communication management) to mean different things at different times.

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CLIENT LETTER | Correspondence | Interactive | Strategy | Customer Communications

When “OK” Customer Communications Simply Isn’t Good Enough

By: John Zimmerer
April 7th, 2014

True story: A line-of-business manager within a large company needed a P.O. Box number changed on a regularly used customer document. “No problem,” said the company’s IT department, where the document’s template lived. “That’ll be $25,000. And we’ll get to it when we have time.” That was the business line manager’s big “ah-ha” moment. Clearly the department – and the company – needed a much better way to manage customer communications. But it’s not always so glaringly obvious.

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CLIENT LETTER | Correspondence | INFORM | Interactive | Strategy | Customer Communications

How to Choose the Best Customer Communication Software

By: John Zimmerer
March 31st, 2014

Why two solutions may be your number one choice Independent research firms Forrester and Gartner recently reviewed the capabilities of dozens of document output for customer communications management (DOCCM) solutions like those from Topdown. Each firm focused on the three key DOCCM components :

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CLIENT LETTER | Customer | Correspondence | Interactive | Customer Communications

DOCCM and Compliance Reporting

By: John Zimmerer
March 17th, 2014

Operating a large call center on behalf of a government agency, a financial services institution needed to quickly create and easily track heavy volumes of correspondence. Compliance was required on two levels:

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